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Phone

949-704-5223

Email

nate@dataiqmarketing.com

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data IQ is a B2C growth agency.
We generate leads and smarter revenue for B2C companies with a long or complex sales process.

Generate qualified leads To Feed hungry Sales Teams.

Data IQ is a B2C lead generation agency that fuels marketing programs to produce qualified leads and foster sales opportunities. Our clients come to us to improve marketing ROI through objective reporting and analytics and build qualified lead acquisition programs.

Data IQ partners with B2C companies navigating complex sales cycles to drive measurable growth.

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Marketing must generate qualified leads and engage Them

data IQ is a lead generation agency specializing in driving growth for B2C companies. We use account-based marketing (ABM), demand generation, and inbound marketing strategies to improve lead-generation rates. Our focus is helping businesses have a long-sales cycle, engage qualified buyers, and educate them throughout their decision process.

Strategy and execution for qualified lead generation

Lead generation is an outcome of marketing strategies such as targeted campaigns, PPC, account-based marketing, inbound, social-media-based thought leadership, and others. The best-performing campaigns tend to be based on “smart execution” functions–where data informs an iterative decision process.
Lead generation is focused on the acquisition of contacts that have intent, need, and interest. Lead generation alone does not drive growth. B2C companies must also educate buyers, engage existing leads, influence decision groups, and build brand visibility in the marketplace.

Increase qualified lead acquisition

We set objective lead quality definitions and create a governance system for lead generation. We improve lead management systems and develop a feedback loop to continuously improve qualified lead acquisition rates over time.

Grow your opportunity pipleline

B2C marketing must generate results that help the business grow. Lead generation for B2C must focus on quality. Too many marketers focus on metrics that have little significance to business growth. Data IQ focuses on outcomes, specifically creating and engaging qualified leads. To do this, our work crosses boundaries.

Our work lives at the intersection of account-based and inbound marketing; creative decision making and data-driven analysis.

We accelerate the pipeline for B2C companies.

We work to fine-tune campaigns, ensuring they are targeted, engaging, and effective at generating qualified leads. Our team crafts high-quality, engaging content that attracts and educates potential buyers, strengthening their connection with your brand. Great lead generation is built around iteration, testing, and optimization based on buyer engagement data.

Our approach to lead generation is to transform marketing into a driver of results. We focus on quality engagement That builds long-term reputation.

B2C websites must be lead generation engines.

Your website should be your indisputable best lead generation channel
We believe websites have a job to do. When we design and build websites, we focus on both design and performance–not just making a pretty brochure. From lead generation to customer retention, we create the right tools and manage campaigns that measurably improve business outcomes.

Marketing, measured by qualified leads Generated
and engaged buyers

Target the right prospects. Align marketing action with your ideal buyer’s needs.

Related Pages

About the Agency

Conversion Rate Optimization (CRO)

Meet the Founder

Account-Based Marketing (ABM)

Marketing Statistics

Websites

data IQ RESEARCH

Only 8.2% of B2C Leaders Feel They Have Very Effective Messaging

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