ABM Agency
An ABM Agency for B2C Companies with a long sales cycle in a highly competitive market.
Account-Based Marketing isn’t just for enterprise B2B. In the B2C world—especially for brands offering premium products, niche offerings, or targeting high-lifetime-value customer segments—ABM can be a game changer. By focusing on the right accounts (or customer segments), brands can deliver more personalized experiences, reduce wasted spend, and substantially improve conversion, retention, and loyalty.
- Target accounts engaged (by channel, campaign, and persona)
- Qualified leads generated or nurtured monthly
- Conversion rates for target prospects per channel and campaign
- Opportunities generated or nurtured
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Strengthen your pipeline with a B2C-specialized ABM agency.
At Data IQ Marketing, our ABM process is action-oriented and tightly aligned with your goals:
- Segment & Account Selection : We help you define your Ideal Customer Profiles (ICPs) or high-value segments using your past data plus predictive indicators.
- Persona & Journey Mapping : Understand what motivates, hesitates, or delights these segments—what messages & content will feel authentic to them.
- Customized Content & Offers : Develop content & offers that speak directly—this includes influencer-collaborated content to add authenticity and leverage trusted voices.
- Channel Activation : Promote via paid media, influencer posts, retargeting, email/SMS, localized campaigns—every activation chosen for where your segments are already engaging.
- Measurement & Optimization : Track everything: engagement, conversion, retention. Analyze what’s working and double down; cut what doesn’t.
Data IQ Marketing is an ABM agency that truly understands the complex sale.
At Data IQ Marketing, we understand that every complex sale requires precision, personalization, and persistence. As an ABM agency, we go beyond traditional marketing to build highly targeted campaigns that speak directly to decision-makers and high-value customer segments. Our approach combines data intelligence, creative strategy, and influencer partnerships to simplify complex buying journeys and accelerate conversions. We focus on aligning marketing and sales efforts, ensuring every interaction moves your audience closer to a confident “yes.”
We help accelerate target account engagement.
This allows our clients to increase share-of-wallet and revenue through their target accounts.
ABM Target Account Acceleration
With ABM Target Account Acceleration, Data IQ Marketing helps you fast-track engagement with your most valuable customer segments. By combining precise account targeting, personalized content, and influencer-driven touchpoints, we accelerate the buyer journey and shorten the sales cycle. Every campaign is designed to maximize relevance, build trust, and drive measurable results for high-priority accounts.
- Account identification
- Messaging strategy
- Create content, assets, campaigns
- Launch campaigns
- Improve results
ABM requires great content and relevant messaging.
ABM is more than a collection of campaigns.
ABM Agency Capabilities
At Data IQ Marketing, our ABM agency capabilities cover the full spectrum of account-based strategies. From identifying high-value segments and mapping customer journeys to creating personalized content and executing influencer-integrated campaigns, we deliver end-to-end solutions that drive engagement and conversions. Our team leverages data, creative strategy, and multi-channel activation to ensure every account receives the right message at the right time, turning prospects into loyal customers.
ABM Strategy
At Data IQ Marketing, our ABM strategy is designed to focus on the accounts that matter most to your business. We combine deep data insights, audience segmentation, and personalized messaging to create targeted campaigns that resonate with high-value prospects. By aligning marketing and influencer efforts with the buyer’s journey, we ensure every interaction is meaningful, driving engagement, trust, and measurable results.
B2C companies need to align marketing and sales efforts.
Data IQ Marketing RESEARCH
Only 8.2% of B2C Leaders Feel They Have Very Effective Messaging
See how your company stacks up in Data IQ Marketing’s latest research report